Research
It all began with a conversation I had with a co-worker; Life is too hectic and she had to plan every event herself if she wanted it to happen. It got my team an I thinking; was there a way to make the event planning process more collaborative? How can we avoid having an entire events’ success rest on one person’s shoulders?
“(When planning a trip with friends) Texting is effective in the moment, but if you need to review information, it's hard to sift through because on my phone, at least, it's hard to search. I can search through for a specific word, but it searches all my messages not a specific person.”
- Trevor M, 29
“I think with people and planning sometimes can be really difficult."
-Stina J, 30’s
Interview Plan and Objectives
Objectives:
Learn more about what the user currently does when planning events. Determine if the app would be beneficial during their planning process.
Determining which features add value to the customer
Define if this app would be used more frequently in a work setting or a personal setting
Interviewed 7 people with regards to their experience planning events.
Surveyed 31 participants, ages 20-35, who have used an organization or planning app.
User Persona
User Journey
User Flow
UX Design - Interactive Prototype for App